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Article

Sustainable Packaging Design: Keeping Your Electronics, and the Planet, Safe

We’re insulated from the cost of our garbage in America. As kids, we were trained to carefully place trash in the cans lining our streets. I’ll never forget the shock of seeing that same trash scattered along the streets in urban West Africa, but it did get me thinking: They can see their waste. What […]

Article

Problem-Solving for R&D

Why was Boeing’s 747 such a huge success, while BAC’s Concorde is currently out of commission? It’s because Boeing thoroughly researched their target market before developing their product, while BAC jumped right to the development, skipping the research. Boeing’s research revealed the need for a plane that could carry more passengers, while BAC incorrectly assumed […]

Article

Dissecting the Apple-like Aesthetic for Consumer Product Design

The Apple aesthetic is easily recalled even by people who aren’t consumer electronics design enthusiasts. What do you think of when you are asked to describe an Apple product? Metal and glass? White? Minimalist? Someone once commented that a prototype I had built looks very “Apple.” It was a rectangular prism with rounded edges, constructed […]

Article

Crowdfunding for Hardware Companies: The Dos and Don’ts of Successful Campaigns

As a hardware incubator and VC, we at SVV look at a few key things when considering a company to invest in. One thing that will automatically set you apart from other companies when attempting to raise institutional funding is a successful crowdfunding campaign. If you have one, we immediately take your company much more […]

Article

Hardware Weekly | Vol 109

Your source for hardware insights. June 3rd, 2016 Products The Work Commute Olympics New augmented reality sunglasses from Solos lift data from your smartphone and bike computer to give you real-time performance data and training tools as you ride. Developed with Team USA cycling, whom they’re sponsoring for the 2016 Rio Olympics, these shades promise […]

Article

Hardware Weekly | Vol 108

Your source for hardware insights. May 27th, 2016. Products The Latest From Pebble On Kickstarter Pebble is joining the leagues of fitness tracking wearables by adding a heart rate monitor and microphone to the Pebble 2 and Pebble Time 2 watches (the Pebble 2 will be phased out soon). The new watches have battery life of a […]

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